{"id":116997,"date":"2024-01-17T14:49:57","date_gmt":"2024-01-17T17:49:57","guid":{"rendered":"https:\/\/www.locoxelrojo.com\/independiente\/?p=116997"},"modified":"2024-01-17T14:49:57","modified_gmt":"2024-01-17T17:49:57","slug":"el-ranking-de-socios-toma-forma","status":"publish","type":"post","link":"https:\/\/locoxelrojo.com\/independiente\/2024\/01\/17\/el-ranking-de-socios-toma-forma\/","title":{"rendered":"El ranking de socios toma forma"},"content":{"rendered":"<p><strong>Mart\u00edn Muscio<\/strong> adelant\u00f3 que comenzar\u00e1 a implementarse el ranking de socios y dio detalles sobre el mismo.<\/p>\n<p>Habl\u00f3 en Infierno Rojo el secretario de marketing del club y, adem\u00e1s de contar los cambios que se est\u00e1n llevando adelante en la sede digital y ticketera para canjes de bonos, <strong>confirm\u00f3 que desde junio 2024 regir\u00e1 el Ranking de Socios para los que habitualmente concurren a las tribunas populares.<\/strong><\/p>\n<p><strong>&#8220;Estamos cambiando el sistema de bonos en todo lo que tiene que ver con la sede digital y la ticketera. En 2023 hubo much\u00edsimos inconvenientes de canje de bonos y establecimos un proceso de cambios con este relanzamiento&#8221;<\/strong>, expres\u00f3. La empresa encargada ser\u00e1 Boleter\u00eda Vip ya pueden comenzar a darse de alta en <a href=\"https:\/\/cai.boleteriavip.com.ar\/\">cai.boleteriavip.com.ar<\/a>.<\/p>\n<p>Luego, comenz\u00f3 a explicar que es lo que tiene en mente la Comisi\u00f3n Directiva para aplicar este nuevo m\u00e9todo: <strong>&#8220;El ranking de socios trae much\u00edsima pol\u00e9mica y tratamos de ser justo con todos. Tenemos la problem\u00e1tica de que el estadio queda chico y ten\u00e9s 70.000 personas pujando por 20.000 localidades gratuitas. A partir del nuevo sistema nosotros vamos a poder ver e implementar a partir de junio 2024 el ranking de socios&#8221;<\/strong>.<\/p>\n<p>Y continu\u00f3: <strong>&#8220;Este semestre se ir\u00e1 evaluando la performance del socio en cuatro ejes. Antig\u00fcedad como socio, cada una va a tener un peso espec\u00edfico. No es lo mismo el que tiene m\u00e1s de 10 a\u00f1os de socio del que tiene 2 o se hizo hace poco. Otro ser\u00e1 la asiduidad con la que vas a la cancha, tambi\u00e9n con la antelaci\u00f3n que llegues al estadio. El que llegue 3 horas antes tendr\u00e1 un puntaje, lo propio 2 y 1. El que llegue antes de la media hora no tendr\u00e1 puntaje porque ah\u00ed se generan los empujones en el acceso. Tambi\u00e9n contar\u00e1 la adhesi\u00f3n al d\u00e9bito autom\u00e1tico que nos ayuda a tener previsibilidad en la tesorer\u00eda&#8221;<\/strong>.<\/p>\n<p>Estos dos \u00faltimos puntos son los que m\u00e1s controversia gener\u00f3 en los hinchas en las redes sociales. <strong>Hay gente que tiene puntos de encuentros fijos hace a\u00f1os y que, en una econom\u00eda donde un gran porcentaje del pa\u00eds trabaja en negro o condiciones precarias y con una inflaci\u00f3n por las nubes, no puede darse el lujo ni tiene las herramientas para adherirse al d\u00e9bito autom\u00e1tico.<\/strong> Para este \u00faltimo punto podr\u00edan realizarse acciones de marketing diferentes, aplicando ciertos beneficios al socio.<\/p>\n<p>Para finalizar, llev\u00f3 tranquilidad a los que concurren al estadio fuera de AMBA: <strong>&#8220;Tenemos contemplado tambi\u00e9n que ingresen a este ranking los socios del interior. Se comunicar\u00e1n en tiempo, forma y muy claramente&#8221;<\/strong>.<\/p>\n<p>Es un posible soluci\u00f3n al problema, pero la implementaci\u00f3n traer\u00e1 mucha discusi\u00f3n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mart\u00edn Muscio adelant\u00f3 que comenzar\u00e1 a implementarse el ranking de socios y dio detalles sobre el mismo. Habl\u00f3 en Infierno Rojo el secretario de marketing del club y, adem\u00e1s de contar los cambios que se est\u00e1n llevando adelante en la sede digital y ticketera para canjes de bonos, confirm\u00f3 que desde junio 2024 regir\u00e1 el [&hellip;]<\/p>\n","protected":false},"author":101053,"featured_media":106012,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3280,3247],"tags":[153,5338,5536],"class_list":["post-116997","post","type-post","status-publish","format-standard","has-post-thumbnail","category-actualidad","category-ultimas-noticias","tag-club-atletico-independiente","tag-martin-muscio","tag-ranking-de-socios"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El ranking de socios de Independiente toma forma<\/title>\n<meta name=\"description\" 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